Head of Lifecycle Marketing
Company: VirtualVocations
Location: El Cajon
Posted on: September 3, 2024
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Job Description:
A company is looking for a Head of Lifecycle Marketing.
Key Responsibilities:
Manage full lifecycle of prospects and customers through various
marketing channels
Collaborate with cross-functional teams to optimize lead generation
and customer retention strategies
Execute and assess lifecycle campaigns and experiments to drive
revenue goals
Qualifications:
8+ years of experience in B2B Demand Gen, Growth, or Lifecycle
Marketing roles
Proficiency in Hubspot and experience with other MarTech tools like
Salesforce
Proven success in developing ABM strategies and optimizing
lifecycle campaigns
Ability to plan and execute growth experiments and analyze
performance metrics
Comfortable navigating ambiguity and creating scalable processes in
a fast-paced environment
Keywords: VirtualVocations, El Cajon , Head of Lifecycle Marketing, Advertising , El Cajon, California
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